E-Detailing
E-Detailing is the digital equivalent of a Pharmaceutical Sales Rep visit, using Internet-enabled technology to supplement and reinforce traditional marketinginvestments. E-Detailing is closly connected to CRM-systems of companies allowing a marketing approach for every single customer.
Today`s physiciansare busier than ever. On the other hand, the pharmaceutical industryis becoming a more and more competetive place, with more companies trying to promote more products to a customer base that has less time to deal with them. Health Care professioanls do E-Detailing by viewing multimedia presentations (Flash) by co-browsing the web with a sales rep on phone or by video conferencing.de:E-Detailing
Categories: Marketing| Pharmacology
This article is licensed under the GNU Free Documentation License. It uses material from the http://en.wikipedia.org/wiki/E-Detailing Wikipedia article E-Detailing.
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